Fashion and beauty
Inspiration for everybody
From innovative styling tips to lifestyle hacks that promote glowing skin, past Inclusion Fund participants create inspiring content that empowers everyone to live a life that they love.
Health and wellness
Inspiration for everybody
From innovative styling tips to lifestyle hacks that promote glowing skin, past Inclusion Fund participants create inspiring content that empowers everyone to live a life that they love.
Lifestyle
Inspiration for everybody
From innovative styling tips to lifestyle hacks that promote glowing skin, past Inclusion Fund participants create inspiring content that empowers everyone to live a life that they love.
Food
Inspiration for everybody
From innovative styling tips to lifestyle hacks that promote glowing skin, past Inclusion Fund participants create inspiring content that empowers everyone to live a life that they love.
About the Pinterest Inclusion Fund
The Pinterest Inclusion Fund is an incubator and pipeline program designed to support emerging content suppliers on Pinterest.
Accepted merchants and creators will gain access to cash and ad credit grants to assist with content production and optimisation.² In addition, participants will learn how to use organic best practices to grow their businesses and content strategy, with sessions covering topics such as:
Platform best practices to support growth
Deep knowledge sharing from Pinterest and industry experts
Content trends, insights and analytics deep dives
Optimizing product catalog for Pinterest (merchants only)
The program will also continue to foster community, offering dedicated collaboration sessions and office hours.
Who can apply
The Pinterest Inclusion Fund supports creators from all backgrounds who adhere to the following partner segment criteria.
Creator criteria
Must create content that supports our inclusive product tools, such as skin tone and/or body type ranges
Must create content within fashion, beauty and/or lifestyle verticals
Must be based in Australia or New Zealand
Must be 18 years of age or older
Must be an active content creator who shares content on at least two other social media platforms
Is looking to grow content creation skills on Pinterest
Can commit to office hours and program sessions
Why apply?
Participating in the Pinterest Inclusion Fund continues to drive success for content producers on Pinterest. Last year, merchant participants saw over 250% increase in saves to their content and 50x increase in long clicks globally. US-based merchants, like Dosso Beauty saw a 300% growth in saves, while SknMuse saw an increase of 824% in outbound clicks to their site over a six-month period.
FAQ
Participants are required to attend virtual sessions, create organic content and adopt Pinterest best practices and features such as auto-import, collages, board sharing and more!
To keep up-to-date on the latest Pinterest Inclusion Fund cycles, sign up for our newsletter.
Inclusivity helps us produce results. At Pinterest, we attract more people when the platform is more inclusive, presenting an opportunity to connect emerging creators and small businesses with users looking for their content.
Stay in the know
To keep up to date with the latest Pinterest Inclusion Fund cycles, news, expert tips and more, sign up for the creator newsletter.