How to use Amazon Storefront linking to monetise your Pinterest content

15 June 2026

The Pinterest app ‘Link to Pinterest’ screen with ‘Amazon Storefront’ highlighted, followed by a link to the user’s Amazon Storefront account appearing in the profile.

If your comments are full of ‘Where’s your shirt from?’ or ‘Link to that pan, please’, you’re already seeing how much people trust what you share. Your audience turns to you and your Pins for ideas, reviews, recommendations—and often their next purchase. And when you add affiliate links to Pins that feature products you genuinely love, you can create opportunities to earn from that inspiration.

Now there’s a new way: Amazon Storefront linking helps you to monetise the content that you share on Pinterest featuring Amazon products eligible for commission.

Get started with Amazon Storefront linking

Whether you’re already in the Amazon Influencer Programme (AIP) or you join using your Pinterest profile, it lets you connect your Amazon Storefront directly to your Pinterest account, making it more seamless to inspire, recommend and potentially earn commission through affiliate links. 

When you link your account, your Amazon Storefront handle will be featured on your Pinterest profile. This can help audiences to more easily discover your recommendations and may help to drive traffic to your storefront. 

Linking your storefront and tagging eligible products can also make it simpler to get credit for purchases that your content helps to drive. When you link your Amazon Storefront, auto-affiliate linking automatically applies your Amazon affiliate link whenever you tag eligible Amazon products in your image and video Pins. No manual linking required.

Bonus: Amazon may boost your content as an ad on Pinterest, giving your content more reach, at no extra cost to you.

Link your Amazon Storefront: Step by step

First, connect your Amazon Storefront to Pinterest so that it appears on your Pinterest profile.

  1. Tap on your Pinterest profile icon and select ‘Settings’

  2. Select ‘Link to Pinterest’

  3. Select ‘Amazon Storefront’ 

  4. Tap on ‘Link accounts’

  5. Select ‘Sign up’ 

  6. Log in to Amazon in the pop-up window, or select ‘Create a new account’ if needed

  7. Select ‘Allow’

  8. Start creating!

In your Settings, click ‘Link to Pinterest’ and select ‘Amazon Storefront’. Follow the prompts to sign in to Amazon or select ‘Create a new account’. Your Amazon Storefront now appears on your Pinterest profile.

Automatically add affiliate links to Amazon products: Step by step

Next, tag Amazon products in new or existing image and video Pins. Those links include your Amazon affiliate ID.

  1. While creating or editing a Pin, select ‘Tag products’

  2. Search for your desired item by typing in a keyword in the search bar

  3. Select ‘Amazon’ from the source options below the search bar

  4. Scroll through the available options and select your desired product

  5. Click the ‘+’ icon to add additional products

  6. When you’ve included all relevant products, select ‘Done’ 

Tag products by keyword search and select Amazon as the source. Browse results, select the product(s) that you want to feature, then click ‘Done’. Finish adding your Pin info (title, description, etc.), then press ‘Create’.


Amazon Storefront linking is gradually becoming available to creators globally who have eligible Pinterest business accounts. If it’s not available in your region yet, stay tuned. 

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