Getting started with affiliate links on Pinterest
June 6, 2025
Affiliate links are one way for creators to make money on Pinterest. When you add a unique URL from an affiliate programme to a Pin, you could earn commission when people on Pinterest click through and shop.
Step by step
Follow these instructions to begin using affiliate links on Pinterest.
Join an affiliate programme: Pinterest isn’t part of the affiliate agreements, so you’ll need to choose an affiliate network. Your commission will depend on the terms that you’ve set up with external merchants or programmes.
Create a Pin: Start building a Pin as usual (psst… you can use the Creator Hub to help with that), uploading an image or video.
Add relevant information to your Pin
Affiliate link: Generate a unique product link with your affiliate provider. Then, add it to the destination link in place of a regular product or website URL. When people on Pinterest click on the Pin, they’ll be directed to your affiliate link.
Title and description: Ensure that your Pin title and description match the information on the destination site page and contain essential keywords. (Learn more about Pin best practices.)
Affiliate link tips
Some considerations to remember as you create Pins with affiliate links:
Aim for affiliate content that’s original and adds unique value
Like all Pins on Pinterest, affiliate Pins should be engaging to anyone who encounters them and contribute to a positive experience on the platform. Always use a high-quality image or video that aligns visually with what they’ll find if they click through to the shop’s product page.
Check (or edit) affiliate links to make sure that they’re functioning properly
Make sure to regularly check for broken or outdated links. Some shortener services are not currently supported on Pinterest. If the link on your Pin is blocked, remember that you can always edit it.
Be transparent about the commercial nature of your content
>Follow Pinterest’s, your affiliate programme’s and your region’s rules about link sharing, and the commercial and branded content guidelines where applicable.
