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Pinterest Educator's Fund Challenges

You're invited to participate in a series of challenges that will put into practice everything covered in the weekly webinars. 

October 21 - November 23

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Pin images of young children reading a book and studying science
Pins showing a gold star and a gold gift box with a bow

Prizes

These awards will be given across all challenges:

  • 10x top content overall: $3,000 each

  • 5x most engaged content: $2,000 each

  • 5x most notable program growth: $2,000 each

Weekly challenge overview

Image of a pin
Challenge #1:
Pin creation

Dates: 10/21–11/23, 2025

Image of board creation icon
Challenge #2: 
Optimizing content

Dates: 10/28–11/23, 2025

Icon shape people
Challenge #3:
Boards + collaboration

Dates: 11/04 –11/23, 2025

Image of a pencil
Challenge #4:
Curated Topic Board

Dates: 11/11–11/23, 2025

How to enter

Pin grid of educational themed images with children reading, playing and doing homework
Pin grid of educational themed images with children reading, playing and doing homework

#EducatorChallenge1 | 10/21–11/23, 2025

Pin creation challenge

Step 1: Create 20 Pins unique to Pinterest around an educational topic of your choice. Among the 20 educational Pins, there must be at least:



  • 10 Pinterest-original Pins useful to educators in a classroom setting. (For example, infographics, checklists, worksheets.)

  • 10 non-unique Pins on an educational topic (e.g., inspiration, utility, shopping-focused). These may be auto-imported


Step 2: Add the hashtag #EducatorChallenge1 in the title or description of your Pin to enter. This is important to ensure your Pin is reviewed.

Step 3: Publish your Pin to submit it in the challenge.

Thought-starters

  • An easy to use attendance tracker

  • A self-help sheet of irregular verbs for a grammar class

  • An infographic showing how photosynthesis works


Creative best practices

  • Context: Optimize your content for the Pinterest audience and mobile users (think vertical).

  • Content: Be authentic with content that feels genuine rather than overly produced and start off with a catchy visual or hook to draw viewers in right away.

  • Craft: Clarity and creativity work hand-in-hand. Make sure you have a clear main subject and easy-to-read, thoughtfully placed text.

  • Color: Be bright and bold, but keep it balanced.

Pin image showing the fall aesthetic theme, a jack-o-lantern and fall leaves
Pin image showing the fall aesthetic theme, a jack-o-lantern and fall leaves

#EducatorChallenge2 | 10/28–11/23, 2025

Optimizing content challenge

Step 1: Create 10 educational Pins unique and or auto/import that are aligned with a trend of your choice using the Pinterest Trends dashboard. Among the 10 Pins submitted, there must be at least



  • 5 collage Pins on top-searched education trends in your focus area, using the Pinterest Trends tool

  • 5 unique Pins focused on education using the Pinterest Trend tool. (Be creative!)


Step 2: Add the hashtag #EducatorChallenge2 in the title or description of your Pin to enter. (This is important to ensure your Pin is reviewed.)

Step 3: Publish your Pin to submit it in the challenge.

Creative thought-starters

  • Pajama day at school collage

  • Plant cell model collage with illustrations

  • Fall activities for preschool collage

  • Halloween bulletin boards for school


Creative best practices

  • Context: Optimize your content for the Pinterest audience and mobile users (think vertical).

  • Content: Be authentic with content that feels genuine rather than overly produced and start off with a catchy visual or hook to draw viewers in right away.

  • Craft: Clarity and creativity work hand-in-hand. Make sure you have a clear main subject and easy-to-read, thoughtfully placed text.

  • Color: Be bright and bold, but keep it balanced.

Board for classroom decor
Board for classroom decor

#EducatorChallenge3 | 11/04 –11/23, 2025

Board + collaboration challenge

Step 1: Create 3 boards around an educational topic of your choice. The boards must:



  • Contain a mix of uploaded Pins and curated Pins (minimum of 10 Pins per board). Boards should have a mix of all Pin formats and be inspirational, useful and shoppable.

  • Reflect Pinterest board curation best practices. 


Step 2: Add the hashtag #EducatorChallenge3 in the title or description of each board to enter. (This is important to ensure your board is reviewed.)

Step 3: Submit your board using this form.

Note: The first 10 boards submitted will be able to have a life profile review during Week 4’s panel.

Board thought-starters

  • Educational activities

  • Homeschool core subjects

  • Preschool core subjects

  • STEM education


Board best practices

  • Use clear, informative text in your board name and description.

  • Set the visual scene for a board’s theme with an appropriate board cover image and board header image.

  • Keep a clear and focused theme in mind. The more niche and specific, the better.

  • Organize your boards so discovery is easy, and add sections to boards with many Pins to provide clear structure.

  • Include visually cohesive and relevant images that clearly convey a specific vibe, aesthetic or theme.

  • Keep your board content fresh and up-to-date by regularly adding relevant Pins to your board.

Image showing Pinterest board sharing options
Image showing Pinterest board sharing options

#EducatorChallenge4 | 11/11–11/23, 2025

Final content challenge

Step 1: Create a board that ladders into one of these topics: classroom decor, core school subjects, general classroom. The board must:



  • Contain 20 Pins covering a mix of content. Five of the Pins must be unique, the rest can be from auto-ingestion.

  • Be shared via the board-sharing feature to another platform. (For example, Instagram or TikTok.)


Step 2: Add the hashtag #EducatorChallenge4 in the title or description of each board to enter. (This is important to ensure your board is reviewed.)

Step 3: Submit your board using this form.

Board thought-starters
For a board about “Mixtures vs. solutions for science class,” some sample Pins:



  • Resources

    • Lesson plan linking to PDF

    • Student worksheets linking to PDF

    • Student activities to hands-on understand what is a solution vs. a mixture. (This could also be an infographic or a collage.)

    • Stirring salt in water infographic Pin

    • Sand and water separation infographic Pin

    • Step-by-step photos (stir, observe, filter), linking to a printable resource

    • Reference collage or image of key vocabulary with definitions

    • Reference collage or image of mixtures or solutions to remember

  • Products

    • Products useful to run this activity with link out to the product purchase page

  • Templates

    • Science data table

    • Sorting cards printable mixtures solutions


Board best practices

  • Use clear, informative text in your board name and description.

  • Organize your boards so discovery is easy, and add sections to boards with many Pins to provide clear structure.

  • Include visually cohesive and relevant images that clearly convey a specific vibe, aesthetic or theme.

Please note these Entry Guidelines

challenge-pin-submission-criteria
Follow submission criteria

Each challenge has its own hashtag and some have links that must be submitted in a Google Form. In order to ensure your entry is counted towards a challenge, please be sure to use the corresponding hashtag and/or submit the link requested in the form.

challenge-submit-content
Submit as much content as you’d like

  • There is no limit on Pin and board submissions, so submit away to maximize your chances.

  • Pins and boards submitted must be created and posted between October 21 and November 23, 2025.

We’re excited to see your submissions!

Please read the Terms and Conditions, Pinterest Creator Contest Rules and Pinterest’s Privacy Policy when entering the challenge.

We will only accept submissions from the Pinterest Educator Fund’s accepted participants.

Please note: If you are an active teacher or employed by a school or school district you also agree to the following terms: “By entering this Contest and accepting any prize award, you confirm that you are doing so in compliance with any internal employment policies."

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