The Pinterest Inclusion Fund is now open to US-based small merchants.

Criteria:

• SMB, boutique and/or independent brand

• Must sell/offer fashion, beauty and/or lifestyle products that support our inclusive product tools for skin tone and/or body type ranges  

• Must have a Pinterest profile

• Must be 18 years of age or older

• Must be based in the US

• Must have at least 10 different products in stock

• Must be a brand that has at least three employees

• Must have an e-commerce business supported by Pinterest:

  • Adobe Commerce

  • Salesforce Commerce Cloud

  • Shopify

  • Woo

• Must confirm that your business aligns with Pinterest Merchant Guidelines.

• Is looking to develop organic and paid content strategies for Pinterest

• Can commit to office hours and program sessions

• Must be active and sharing content on at least two other social media platforms

Please note: The application form on this page is for small merchants. For creators, please use this form.