Create content in bulk on Pinterest

Meet our suite of content creation tools and partners that makes scaling your work and growing your brand easier and more seamless than ever. Your content publishing workflow, simplified.

a hand wearing a chunky purple bracelet holding a blue eyeshadow compact in front of a faded collage of pins
Graphic prompting users to "Claim your Instagram account." Includes red button labeled "Claim" and text about connecting the account. On right, a Pinterest profile card for Nariah Hughes displays her photo and social media handles.

Instagram account claiming

Link your Instagram account

Auto-publish your latest Instagram posts on Pinterest. Once you claim your Instagram account in your account settings, you can publish future Instagram posts directly on Pinterest as an easy way to repurpose your content and maximize your reach. Bonus option: A one-time previous-90-day Instagram content dump, which can help boost your Pinterest presence.

Learn more about linking your Instagram

Instagram feed posts—single photo and video, and carousel photos and videos—will transform into individual Pins on Pinterest. The Instagram description and post link field content will populate the corresponding fields in the Pin. (Please note: Pins created from Instagram video content are only available with a business account.)

Get credit for all your Instagram content on Pinterest, whether created by you or others, by claiming your Instagram account. Once connected, Pins with your content will include a link to your Pinterest profile, and you’ll gain access to related analytics and insights for that content. Your Instagram handle with a tappable link will also appear on your Pinterest profile page.

Renderings representing the easy external content creation and scheduling tools

Third-party platform integration

Tap into a content platform partner

Chances are you might know a thing or two about content platforms that can help enhance your social media presence. From content management to creative design tools, these platforms efficiently and effectively support content creation and publishing. So you can easily ramp up your content volume and reach across multiple social channels, including Pinterest, all from one place. Once you connect your account, you can use these platforms to optimize your content, workflow and more.

Both image and video Pins are supported by the various platforms, although features are subject to each platform's availability. Please note that due to music licensing, we recommend using the Pinterest in-app tool to add audio (music and voiceover) after your video is uploaded.

With content management platforms, you have the ability to schedule your content to publish at optimal times for your audience and ensure a consistent flow of content. Both are key ways to get your content in front of more people on Pinterest.

Learn more about our approved partner platforms

RSS

Connect your RSS feed

Create image Pins automatically using content from your website or blog. When you set up an RSS feed, your content will generate Pins within 24-48 hours, which can also be added to specified boards using multiple feeds.

Format: Desktop only. Up to 200 images daily. See more RSS feed specs.

Requirements: In order to connect an RSS feed, you'll need to: (1) have a Pinterest business account and (2) claim your website or blog on your Pinterest business profile. 

Rendering of flow from RSS feed to Pinterest auto-publishing

CSV file upload

Prep your content spreadsheet

Create multiple image and video Pins at once using a .csv file. With CSV uploads, you can fill out all the essential details for your Pins, including the title, description, link and even the boards where you want to publish your Pins. Then, once you upload your spreadsheet, Pins will automatically be created using the info from the file.

Format: Desktop only. Up to 200 images or videos at the same time. See the spreadsheet formatting guidelines for more.

Helpful feature: You can set a schedule-publish date to publish your Pins at a preferred time.

Collage of blank pins with "Bulk create Pins" feature in front

The bulk create method that’s right for you

How to bulk create content: The bulk creation method that’s right for you

Chart comparing available features of Instagram account claiming, content platforms, RSS feed and CSV upload

Level up your brand

Discover more ways to expand your reach on Pinterest.

Learn more about best practices
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